Thursday, June 19, 2008

Your can was skinny but now its FAT again.

For those of you who don't own the "skinny" koozies, there may be a ripple in "the hard to explain" Budweiser can marketing scheme.

HISTORY
Two or three years ago (this is a blog not a text book) Budweiser switched to these little cans for Bud select and Michelob Ultra. They are still 12 oz but skinny and tall. It seems they were trying to copy the Red Bull can.

PRESENT DAY
We picked up a 18 pack of Select at W*mart Tuesday and low and behold, Poof, big can.

Is this in reaction to Hillary being defeated?
Is this the answer to global warming?
Is this the response to unhappy beer drinkers who want to use koozies?
Time will tell.

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